3 of the Most Lavish Gifts in the Grammy Awards $22K Swag Bag

Posted by Jennifer Martucci on Feb 18, 2016 3:10:36 PM
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Businesses dream of their product finding a home in the Grammy's gift bag. Because of the glamour of the Grammy's and the high profile celebrity connection, a spot in the swag bag can boost brand awareness and possibly lead to a bump in sales.

According to Fortune magazine, nominees and performers at the 58th Annual Grammy Awards were presented with gift bags each stuffed with $22,000 worth of lavish items. Here's a peek at some of the luxury loot.

Hilton_Head.png1. Wellness Package

"The most expensive gift was a $6,180 Fit Club TV Ultimate Fitness Package, which includes seven nights at a Hilton Head Island fitness resort, complete with menu planning, sessions with a life coach, a customized fitness plan and workout gear." - New York Post


Screen_Shot_2016-02-16_at_3.41.09_PM.png2. Ultherapy Treatment

"The swag bag also contained a $5,500 certificate for Ultherapy — a noninvasive skin-tightening technique" - New York Post

More specifically, ultherapy is FDA-cleared procedure to non-surgically lift the eyebrow, neck and under-chin.


3cocktails.png. Mixology Services

"A $2,250 gift card for vegan cocktail service by the LA-based Natural Mixologist." - New York Post

Natural Mixologist offers custom cocktails for private or corporate events, parties, charity fundraisers, mixology class and even beverage consulting.



Inn at Windmill Lane collabortated with high-end retail store Intermix to provide guests with bespoke shopping services. As part of this collaboration, Intermix arranges for personal shoppers for the Inn's guests.

The Next Best Thing to the Celebrity Swag tent
Through our exclusive hotel partnerships, we offer advertisers the next best thing to celebrity access. Place product offerings directly in guest rooms of the luxury traveler. Gift cards, product samples, and more can greet you consumers as a welcome gift, be placed on the bed as a turn down amenity, or set up for viewing in and around the resort property. Contact us to learn more or download our free eGuide to advertising for more tips.

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Topics: Digital Marketing, Trendspotting